I’m sure that, by now, you are aware of Toyota’s voluntary safety recall involving certain accelerator pedal assemblies on eight models, software updates on the 3rd generation Prius and a power steering pressure-hose issue on approximately seven thousand three hundred 2010 Camrys. Understandably these recalls are a source of concern for many of our customers. First of all, please know that we take your concerns very seriously; after all, customer satisfaction has been the primary focus of our dealership for over twenty-six years. Our business depends on you.
The Dave Edwards Auto group employs over 100 associates, many of whom drive to work daily in Toyotas affected by these recalls. Moreover, every one of our employees has either a friend or a family member who is driving a Toyota on the recall list. So, not only do these recalls affect our business; they affect us individually; they affect our friends; and they even affect our families.
Now the good news: we have received the parts we need to perform the fix on the accelerator pedal assemblies, and soon you will receive a letter directly from Toyota directing you to schedule an appointment. Our 2010 Prius customers will be contacted beginning next week. If you drive a 2010, 4-cylinder Camry, we are ready to inspect and – if necessary – adjust the power steering pressure hose.
Of course, these recall services will be performed at no cost to you. We encourage you call us at (864) 595-2300 for a reservation, and we promise to do everything we can to make your visit with us a good experience. In the meantime, given the amount of media attention focused on the accelerator pedal assembly recall, I want to alleviate some of the worry you may be experiencing.
Incidents are rare:
Toyota has made it clear that this situation is very rare; and generally, if there is a problem, it does not occur suddenly. Please visit DaveEdwardsToyota.com for a link to recommended safety procedures.
Toyota is putting safety first:
This is an unprecedented recall, both in size and scope. Given the scale of this recall, it is easy to understand why so many people have assumed that there is an eminent risk; but this is simply not the case. Toyota’s response is a cautionary move. Safety and reliability have been hallmark features of the Toyota brand; our reputation demands urgent and comprehensive action on every customer safety issue.
There is a remedy:
Toyota engineers have developed and rigorously tested a solution that is both effective and simple. Of course, we know this recall represents a real inconvenience to our customers, but please be assured that we are working diligently to meet your needs quickly and efficiently. Our technicians are fully trained, parts are arriving daily and we are extending our service hours. Our goal is to make this recall an easy, perhaps even a pleasant experience for our customers.
Your loyalty will be rewarded:
Do you own a Toyota? This month Toyota will give you an extra $1,000 toward the purchase of a new Camry, Corolla or Tundra; and you don’t even have to trade the Toyota you currently own. No games, no gimmicks; this is just a small way to say “Thank you” for standing by us and being part of our family. Together we will get through this; soon all this will be a distant road bump. My wife and I truly appreciate your loyalty, your understanding and most importantly, your friendship.